<html>
<head>
<meta http-equiv="Content-Type" content="text/html; charset=Windows-1252">
<style type="text/css" style="display:none;"> P {margin-top:0;margin-bottom:0;} </style>
</head>
<body dir="ltr">
<div style="font-family: Calibri, Arial, Helvetica, sans-serif; font-size: 12pt; color: rgb(0, 0, 0);">
Clarke, so far, so good, but I'd feel better if we weren't stuck with Biden. Too bad he has to campaign. I think he would have his best chance of winning if he didn't have to say a word between now and election day. Bob</div>
<div id="appendonsend"></div>
<hr style="display:inline-block;width:98%" tabindex="-1">
<div id="divRplyFwdMsg" dir="ltr"><font face="Calibri, sans-serif" style="font-size:11pt" color="#000000"><b>From:</b> KB <kb-bounces@kbjournal.org> on behalf of James Klumpp <jklumpp@umd.edu><br>
<b>Sent:</b> Tuesday, April 7, 2020 7:16 PM<br>
<b>To:</b> Clarke Rountree <rountrj@uah.edu>; kb@kbjournal.org <kb@kbjournal.org><br>
<b>Subject:</b> Re: [KB] general rhetorical question</font>
<div> </div>
</div>
<div>
<p>Clarke,</p>
<p>I am not certain that I have ever written about this as a general problem, but I have been working on this problem for many years. Take a look for example at:</p>
<p>James F. Klumpp. “Burkean Social Hierarchy and the Ironic Investment of Martin Luther King.”
<i>Kenneth Burke and the Twenty-first Century.</i> Ed. Bernard L. Brock. Albany: State University of New York Press, 1999. 207-41.</p>
<p>At the heart of that is an exploration in dialectic based in KB's notions. It is captured in something as basic as the notion of the corrupting force of purification. As we follow the implications of a language strategy, the dialectic tells us we will
play out its possibilities and then keep going beyond its "Malthusian limits." Thus, irony. King pursues a strategy with the purpose of creating economic equality for his people. The system he assaults co-op-erates in transforming his people into consumers.
But pursuit of that purpose ironically denies them access to the full power of the economy.</p>
<p>I don't believe Burke wrote about this, it may be by extension. But his dialectic makes the case that this is inevitable. The seeds of a language strategy's failure are contained in its basic form. It is in Hegel's principle of contradiction (as opposed
to Aristotle's). Did I address this as a general principle in the keynote at the East Stroudsburg conference? I'd have to look at that again.</p>
<p>Jim Klumpp<br>
</p>
<div class="x_moz-cite-prefix">On 4/7/2020 5:52 PM, Clarke Rountree wrote:<br>
</div>
<blockquote type="cite">
<div dir="ltr">Dear Burkelers,
<div><br>
</div>
<div>Here's a question for the quarantined and bored: I'm trying to see if anyone has written in general about the problem of competing rhetorical goals--times when a rhetor's seeking one goal can undermine a second goal. Did Burke ever write about that? </div>
<div><br>
</div>
<div>I thought about the literature on rhetorical genres that look at hybrid genres. A hybrid, by definition, seeks different rhetorical purposes. So, for example, Cheree Carlson discussed John Quincy Adams' forensic and deliberative goals in his Amistad address
to the U.S. Supreme Court. But I don't recall her considering how those goals might have conflicted. (The tendency of such studies, I believe, is to say "This speech does THIS and THAT"--an additive perspective.</div>
<div><br>
</div>
<div>One problem with this issue is that it is so ubiquitous in rhetorical discourse that there may not be a specific essay that addresses it more generally. For example, say Trump wants to undermine Joe Biden's credibility, but also doesn't want to come across
as a mudslinger--indeed perhaps even wants to develop a more positive political image. (Okay, he doesn't care about that, but suppose he did?) Easing up on the attack hurts one goal; bearing down hurts another.</div>
<div><br>
</div>
<div>Thoughts?</div>
<div><br>
</div>
<div>Clarke<br clear="all">
<div><br>
</div>
-- <br>
<div dir="ltr" class="x_gmail_signature">
<div dir="ltr">
<div>
<div dir="ltr">
<div>
<div dir="ltr">
<div>
<div dir="ltr">
<div>
<div dir="ltr">
<div>Dr. Clarke Rountree<br>
Professor of Communication Arts</div>
<div>212D CTC<br>
University of Alabama in Huntsville<br>
Huntsville, AL 35899<br>
256-824-6646<br>
<a href="mailto:clarke.rountree@uah.edu" target="_blank">clarke.rountree@uah.edu</a></div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
<br>
<fieldset class="x_mimeAttachmentHeader"></fieldset>
<pre class="x_moz-quote-pre">_______________________________________________
KB mailing list
<a class="x_moz-txt-link-abbreviated" href="mailto:KB@kbjournal.org">KB@kbjournal.org</a>
<a class="x_moz-txt-link-freetext" href="http://kbjournal.org/mailman/listinfo/kb_kbjournal.org">http://kbjournal.org/mailman/listinfo/kb_kbjournal.org</a>
</pre>
</blockquote>
<pre class="x_moz-signature" cols="72">--
-------------
James F. Klumpp, Professor Emeritus
Department of Communication, University of Maryland
409 Upper Haw Dr., Mars Hill, NC 28754
Email: <a class="x_moz-txt-link-abbreviated" href="mailto:jklumpp@umd.edu">jklumpp@umd.edu</a>
Voice: 828-689-4456
Website: <a class="x_moz-txt-link-freetext" href="http://terpconnect.umd.edu/~jklumpp/home.htm">http://terpconnect.umd.edu/~jklumpp/home.htm</a></pre>
</div>
</body>
</html>